Hard to tell whether or not this is an internet marketing stunt or if it’s a genuine chilehead trying to make a new resource for fellow chileheads. I guess time will tell whether this blog is a flash in the pan in the hot and spicy world or whether this new blog will have any staying power. For now, do check it out:
What Lights Your Fire?
Chilli Heads Unite
Brattleboro, Vermont 11/18/2008 05:07 PM GMT (TransWorldNews)
Marketing mad man and List Building Guru Telllman Knudson is at it again. He wants to know what lights you up. He is putting the call out for all Hot sauce lovers to send in reviews of their favorite Hot Sauces. The CEO and founder of Overcome Everything Inc. has created a wiki “to provide a place to talk about what we love most in this world…HOT SAUCE.” He is hoping for outlandish reviews of the hot sauces we love and hate.
There is a large subculture of individuals who are fanatical about hot sauce and Knudson hopes they will get on board and share their tastes. “This is about a community representing, and it is also about the gathering of a unique group of individuals who like to live on the extreme side of life.”
Click here to read the rest of the source article from the Trans World News
Popularity: 5% [?]

We don’t use, or even see, the Mad Dog products as much as we do some others…but it’s hard to miss this headline when it pops across your screen, courtesy of PRWeb.com:
357 Mad Dog Ghost Pepper Hot Sauce World Record Setting Pepper Comes to Mad Dog World of Hot Sauces
From the creator of the much acclaimed Mad Dog 357 Hot Sauce comes a new edition for heat seeking sauce lovers using the world’s newest champion of hot peppers - the Ghost Pepper.
Sudbury, Massachusetts (PRWEB) November 10, 2008 — Ashley Food Co., creator of the world’s hottest Mad Dog 357 Hot Sauce, has introduced a hot new edition: Mad Dog 357 Ghost Pepper Hot Sauce — a blend that’s bound to warm the hearts and obliterate the tongues of hot sauce collectors everywhere.
Master Sauce Crafter and Creator, David Ashley, whose sauces and extracts have won the accolades of heat seekers around the world, says, “In the world of hot peppers, the Ghost Pepper is the king the of hill. It was only natural to bring it to this super hot line of all natural Mad Dog 357 Hot Sauces.”
Called the Bhut Jolokia in its homeland of the Assam Region of Northeastern India, this pepper was first discovered by Paul Bosland, Professor at New Mexico State University, Regent. Guinness Book of World Records confirmed the finding that the “Ghost Pepper”, as it is translated, delivers 1,001,304 Scoville Heat Units (SHU) making it nearly two times hotter than the Red Savina, the prior champion pepper of heat.
Of course the Ghost Pepper isn’t the only ingredient that makes the new Mad Dog 357 Ghost Pepper a hot new contender for heat lovers. The bottle, that can be seen and purchased at ashleyfood.com, also boasts a unique holographic label with ghosts that appear to jump off the bottle. Combined with the fact that the warning label reads loud and clear about the extreme caution, it’s easy to see why this sauce will have people seeing their own ghost.
As David Ashley puts it, “The goal has always been to make hot sauces that are not just hot for hot sake, but instead, give heat lovers and sauce collectors sauces with complex flavor combined with true heat.” It’s one of the reasons why David Ashley says he also has his sauces measured using high-pressure liquid chromatography (HPLC); to not just state the heat, but to prove it as well.
For more information about Mad Dog 357 Ghost Pepper Hot Sauce and the complete line of hot sauces and barbeque sauces crafted by Ashley Food Company, visit www.ashleyfood.com.
This article is not copyrighted and is part of the public domain. It is printed in its entirety from its source at PRWeb.com.
Popularity: 8% [?]

Our friend and fellow chilehead Ed (a.k.a. ChileHeadEd…get it?) has a big announcement, which we are reproducing here for your reading pleasure. Try his sauces. All his sauces. Maybe he’ll even save us one of those collector’s bottles as well. That said, we’ve also added RedRum Sauces to our list of Sauce Mavens to be easily accessible from the blog sidebar. Enjoy the post…it’s long with lots of cool pics.
RedRum Hot Sauces are (Finally) Ready!
Well, after months (and months) of hearing me talk about my sauce it is finally ready to sell!
After the success of my first years sauce I decided to increase the amount I made in the second year. I had no idea how much more work I was taking on for myself when I planned out the project!
Anyway, In case you did not read about the first release (06 RedRum) here is my story…..
I am a chef and Hot sauce fanatic, Every year I grow a bunch of Hot Peppers in my garden, This year I smoked em with hickory Wood for 6 hours, here are some pics:


» Continue Reading
Popularity: 11% [?]

Coming soon to the Big Dawg Salsa product line:

We have been hard at work on a Bloody Mary Mix…taste, texture and something to be proud of!
The label has been an ongoing collaboration with Darrell the Artist, Candy the critic and of course Tori Duck’s Number 1 fans her family who has missed her the last 5 years of their lives. Every aspect of it is a part of her. I miss and Love her too much… I hope to be half the person you were.
In Honor of you, Claudia!
Here is part of you legacy.CLAUDIA this is for you!!!
Claudia LaNell Horton
Feb 13, 1960 - April 15, 2003
I Miss you daily.You, Claudia touched many lives and if I can spread you love and Your Vivacity I will.
Love candy
Popularity: 15% [?]

Way to go, All Spice Café! Can’t wait to see the review on these products:
All Spice Café Gourmet Hot Sauces Awarded 7
2009 Scovie Awards!Venice, CA, November 7, 2008 – All Spice Café is very proud to announce that it has received seven (7) awards in the 2009 Scovie Awards Competition. The annual Scovie Awards recognize top fiery foods products from around the globe. In the industry’s most rigorous blind tastings, a panel of the country’s top culinary experts sample hundreds of the world’s most lauded gourmet foods before naming the winners.
All Spice Café’s Caribbean Spice Sauce was awarded the 1st Place Scovie in the Cook-it-up Meat Required – Jerk Seasoning category. Previously, Caribbean Spice Sauce received a 1st Place Scovie Award in 2007. Caribbean Spice Sauce is a wonderful mix of flavor and heat. There is a hint of jerk seasonings, including allspice, nutmeg, cinnamon, and garlic. This ready-to-pour sauce works well with the lighter meats, like chicken, pork, seafood, even add it to egg dishes.
Cayenne Habanero Sauce won a 2nd Place Scovie in the Hot Sauce – Habanero and a 3rd Place Scovie in the Hot Sauce – Louisana-Style categories. Cayenne Habanero Sauce - a hot, delicious and spicy blend of cayenne, garlic, and habanero - got its start as a hot wing sauce and is used to spice up any dish.
In addition, Chipotle Garlic Sauce received a 3rd Place Scovie Award in the Hot Sauce – Specialty Chile category. Chipotle Garlic Sauce is a delicious and smoky blend of chipotle, garlic, and cayenne. This is an overwhelming favorite sauce for grilling, used in marinades, and also for a dipping sauce.
The All Spice Café website, www.allspicecafe.com, received a 3rd Place Scovie in the Full Products – Web Site category. In the Flat Art – Company Logo category a 1st Place Scovie was awarded and the Flat Art – Product Label category awarded a 2nd Place Scovie for the unique peppery mustachioed logo.
Over 800 products from around the world compete for top honors each year. The Scovie Awards were created by Dave DeWitt, founder and co-publisher of Fiery-Foods & BBQ magazine and founder of the National Fiery Foods & Barbecue Show. The awards are named for Wilbur Scoville who pioneered a rating scale for spicy foods and have become the industry standard for excellence in more than 60 categories of fiery foods and BBQ.
About All Spice Café – All Spice Café is a virtual café that has a line of award winning Gourmet Hot Sauces, where it’s not just about the heat… but about the flavor. All Spice Café Hot Sauces are produced in California, with all natural and preservative-free ingredients. Available online at www.allspicecafe.com and at select retail outlets in Southern California – see the website for a current list of retailers.
For more information and recipes visit www.AllSpiceCafe.com
Popularity: 17% [?]


Whether you kinda like, or really like, Blair’s hot sauces, you have to admit that hanging out with a rock star is pretty damn cool. Blair’s new sauces are now available online on his site. It’s also cool to hear that Blair’s website will be undergoing a big, much-needed renovation, and hopefully that will herald some more new products coming soon from Blair. Check out this story from his most recent newsletter:
BLAIR AND ZAKK WYLDE!
Dear Chilihead,
My name is Chris and man do I have a story to tell you. I’ve been working with Blair on many things for several years now. I’m a “behind-the-scenes” guy. Let’s rewind a week or so and relive what it was like to meet Zakk Wylde.
Blair asked me to do a casual photoshoot at his home where Zakk Wylde and his wife would be dining with Blair and his wife. They had already spent several hours together by the time I came through the backdoor.
When I came in, I was greeted by everyone. In particular, Zakk arose from his seat like a mighty viking warrior and came over for an up close handshake and one of those half-hugs that men do. Zakk is not a short guy at all he is tall and huge but for those of you who don’t know Blair in person he’s about 6′4″.
I set up my gear and could hear everyone getting along real well and that helped calm my nerves a bit. It’s not every day you’re asked to come over and photograph a music legend. And this guy IS a legend. (Pick up any of the records he’s done with Black Label Society or Ozzy Osbourne. Then try to play one of his licks on your guitar. Yeah, I didn’t think so.)
I ran around the house picking up guitars, Berserker Hot Sauce, knives, and a giant glass Death Sauce bottle. What ended up happening was nothing short of an action movie.
After my job was done and everyone stopped laughing from the insane movie we had just spontaneously shot, it was time to go outside for a breather. Blair and Zakk chatted next to Blair’s Dodge Challenger. The setting just looked right. Two guys from New Jersey that took their respective talents and really made the most of them. It’s inspiring as hell!
After Zakk and his wife departed, I had a chance to talk with Blair about all that happened that night. I left by saying “When I wake up tomorrow morning, I am checking my camera right away to make sure tonight was real.”
It doesn’t get any better than this, folks.
The new extremefood.com will be launching OCTOBER 31, 2008 and I am sure more on this story, and others, will be posted on the new Blair Blog.
Your behind-the-scenes pal,
-Chris
chris@extremefood.comPS Blair asked me to let you know to look for an email in the next few days to order the 2008 VERY LIMITED EDITION of the Halloween Reserve.
Contact him at blair@extremefood.com
Popularity: 17% [?]

A Good Deed in a Troubled World
It’s hard to believe that we have been at war with Iraq since 2003. It doesn’t make the front pages as often as it used to, but never the less American soldiers have given up their American way of life, their homes and families to obey their orders. Our friends at the Carolina Sauce Company, www.Carolinasauce.com have been warming up the troops and will continue to do so as long as they can afford. We chile heads have been called to duty. Everyone has opinions about the war, whether right or wrong. Our fellow Americans did not ask to turn their lives upside down. Please continue reading and help put a smile on our troops faces.
Operation Sauce Drop

The mission of Operation Sauce Drop is to deliver delicious sauces, and perhaps a little taste of home, to U.S. military personnel stationed abroad, at absolutely no cost to them whatsoever. One hundred percent of all donations received will be used solely to pay for the cost of the gift boxes and shipping to the troops, and we MATCH 100% of all donations. To learn more, or to make a donation, or if you’re in the Military and would like to sign up for a free gift box of sauce, please visit Operation Sauce Drop. If you can’t afford to make a donation but want to help, then please spread the word about Operation Sauce Drop by posting the link on blogs, discussion groups, websites etc., and emailing or telling anyone you know who might be interested.
A lot of this is a cut and paste from the Carolina Sauce Company web site, but I want to get the word out to as many sauce lovers as possible!
***Carolina Sauce MATCHES 100% of all donations!!***
» Continue Reading
Popularity: 17% [?]

Steve Burnham is one of our esteemed writers on this blog. When not making music or stuff in his smoker, he also makes some pretty darn good hot sauce (see Steve’s Blue’s BBQ website.) He’s been recently re-vamping his hot sauce labels and also has a swanky-cool new t-shirt as well. Check these out:



Feel free to check Steve’s website out for yourself. Maybe pick up some hot sauce or a t-shirt while you’re at it….
Popularity: 16% [?]

The Mt. Horeb Mustard museum is home to more mustards than you can shake a stick at…literally. We like ‘em because a lot of them are of the spicy variety. Looks like they’re getting ready for some new digs:

It’s official: the Mustard Museum will move to Middleton, Wisconsin, in October 2009. News of the move hit the wire services about a week ago and even made the pages of USA Today. To see a local TV news story, click here.
The historic building at the corner of Hubbard Avenue and Parmenter Street in downtown Middleton will undergo extensive renovations to make the site into a true mustard palace. “The new Mustard Museum will feature interactive exhibits and the total mustard experience,” says Curator Barry Levenson. The Mustard Museum has been part of the Mount Horeb streetscape since 1992 and, according to Levenson, it was a difficult decision. “But this will be the best thing for the Mustard Museum and will allow us to showcase the king of condiments as it was meant to be.” Middleton is just west of Madison and only 15 miles from Mount Horeb. It was named the best place to live by Money Magazine in 2007.
So, mustard fans, what shall we call the new museum? Should we keep the name “Mount Horeb Mustard Museum?” Perhaps something totally different? “National Mustard Museum?” Maybe just “The Mustard Museum?” Or do we take a large bundle of money for naming rights (”Buford T. Dorkenheimer’s Mustard Museum” - suggested price: $500,000)?
Check out their catalog and see all their spicy mustards!!
Popularity: 12% [?]


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Popularity: 12% [?]

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