Hard to tell whether or not this is an internet marketing stunt or if it’s a genuine chilehead trying to make a new resource for fellow chileheads. I guess time will tell whether this blog is a flash in the pan in the hot and spicy world or whether this new blog will have any staying power. For now, do check it out:

What Lights Your Fire?

Chilli Heads Unite

Brattleboro, Vermont 11/18/2008 05:07 PM GMT (TransWorldNews)

Marketing mad man and List Building Guru Telllman Knudson is at it again. He wants to know what lights you up. He is putting the call out for all Hot sauce lovers to send in reviews of their favorite Hot Sauces. The CEO and founder of Overcome Everything Inc. has created a wiki “to provide a place to talk about what we love most in this world…HOT SAUCE.” He is hoping for outlandish reviews of the hot sauces we love and hate.

There is a large subculture of individuals who are fanatical about hot sauce and Knudson hopes they will get on board and share their tastes. “This is about a community representing, and it is also about the gathering of a unique group of individuals who like to live on the extreme side of life.”

Click here to read the rest of the source article from the Trans World News